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Now booking Q3 2026.

Branding & Identity

Brand identity that earns trust at first glance.

Strategy first, then a complete visual and verbal identity: positioning, naming, logo, type, color, voice, and guidelines. Made to be used, not just admired in a Behance case study.

Brand projects shipped
120+
Avg. project length
6–10 wks
Brand sprint timeline
2 weeks
Client return rate
81%

Engagement options

Three ways to start.

Whether you need a fast positioning baseline or a full identity system from naming to launch, we have a clean shape for the work.

Brand sprint

Two-week sprint to ship a positioning baseline, a primary logo, and a starter visual system. Ideal for pre-seed founders and pivots.

From $7,500

Brand refresh

Refine a recognisable identity without losing brand equity. Logo refinement, type and color rework, and updated guidelines.

From $12,000

Full identity system

Strategy, naming, logo system, type, color, voice, motion, and guidelines. The whole identity, ready for launch.

From $18,000

Deliverables

Strategy you can use, design you can ship.

Every Techvork branding project ends with documentation your team can actually open the next morning and put to work, not a PDF nobody reads.

Brand strategy doc

Audience, positioning, value pillars, and messaging hierarchy. The decision-making frame for every future creative call.

Naming & verbal identity

Naming sprint with shortlist, trademark and linguistic screen, plus voice and tone guidelines for copy across all channels.

Logo system

Primary mark, alternate locks, monogram, favicon, and clearspace rules. All the lockups your team will reach for in real life.

Color & type

Primary and accent palettes with accessibility-tested contrast, type pairing, weights, sizes, and usage rules.

Visual system

Photography direction, illustration style, iconography, motion principles, and templates for social and pitch decks.

Brand guidelines

A clean, navigable PDF plus a Figma library so your team and any partner agency can stay on-brand without asking us first.

Process

Discover. Strategy. Design. Deliver.

  1. 01

    Discover

    Stakeholder interviews, customer research, competitor teardown, and a documented audit of where the brand stands today.

  2. 02

    Strategy

    Positioning, audience definition, value pillars, and messaging hierarchy, signed off in writing before a pixel is pushed.

  3. 03

    Design

    Logo, type, color, motion, and visual system in two structured rounds. We design in real-world contexts, not on white squares.

  4. 04

    Deliver

    Final files, brand guidelines, launch assets, and a 60-minute roll-out workshop with your team or partner agency.

FAQ

Branding questions.

Have a different one? Ask us.

How long does a branding project take?
Brand sprints run two weeks. Full identity systems run 6 to 10 weeks depending on whether naming and brand voice are in scope. Refreshes typically run 3 to 5 weeks.
What does a branding project cost?
Brand sprints start at $7,500. Full identity systems run $18,000 to $55,000 depending on naming, content, and motion. We give a fixed scope and price after a 30-minute discovery call.
Do you do naming and verbal identity?
Yes. We run naming sprints with longlist generation, linguistic and trademark screening, and stakeholder workshops. Verbal identity covers tagline, voice and tone, and a content style guide.
Will I own the logo and design files?
Yes. On project sign-off you receive full ownership of the marks, source files, and brand guidelines in PDF and Figma. We do not retain rights to client-paid design work.
Can you launch the brand on a new website?
Yes. Many clients pair branding with our Web Design and Development service so the new identity launches on a custom site at the same time. We sequence and discount the bundle.
Do you handle trademark registration?
We screen names through publicly available databases and recommend a trademark attorney for filing. We do not provide legal services directly, but we hand off complete files for filing.

Branding services across the Pacific Northwest

Brand identity systems designed for the Pacific Northwest market — built to earn trust with local customers.

Ready for a brand that earns trust?

Tell us about your business, audience, and what is no longer working. You will leave the call with a recommended engagement shape, timeline, and price range, no commitment required.

Book a discovery call